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How to Create BOGO Deals

Create a "buy one, get one" deal using Modifiers.

Chris avatar
Written by Chris
Updated over a week ago

Are you looking to move some products that are collecting dust on your shelves? After you’ve tracked down slow-moving inventory (with our Dead Inventory Report) you can use Modifiers to create a "Buy One, Get One (BOGO)" deal and get that product out the door.

For example, say you’d like to offer a BOGO deal for 1lb. Bags of Coffee at your shop.

  • NOTE: There are a few different options for creating this deal in Thrive. This may not be the best option for you and your business. This example will demonstrate the basic principles of Modifiers and help you make the best decision for your business.

With Bundles

From your existing product, simply click “Add variant.” Then, use the variant name to specify the deal, like “2 for $10”

The Price field to set what your customers will pay (e.g. $10)

Next, convert the new variant to a Bundle. Under the component section, choose the product and set the quantity to how many products are included in the deal (e.g. 2).

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Starting with Bundles can be challenging. After you complete the quick questionnaire below, we'll send you a custom video tailored to your needs.

With Modifiers

For starters, make sure the main product exists in Thrive. If it doesn't, create it in Thrive now.

Then, go to your Modifiers page and click “Create modifier group.”

Name the new group and all of the options that belong to it. The Modifier price will be added to your customer’s subtotal if selected.

For example:

Once you're done, click "Next."

Mapping your Modifiers

Connect your Modifiers to variants. This will ensure that quantities are deducted whenever the Modifier is chosen.

For example, here I’ve associated my Light Roast Modifier with 1 unit of my 1 lb. bags of Light Roast coffee.

If my customer adds a second bag of Coffee, Thrive will reduce my stock count of coffee and also factor in the cost to calculate the new profit margin.

  • NOTE: You may map multiple variants to a single Modifier, and use up to three decimal places. You may also map Bundles to Modifiers. Mapped variants do not have to be Active, but they must be enabled at your selling location(s) and have quantity tracking turned on to be deducted and contribute to the cost of goods sold.

The cost of goods sold for mapped variants is determined on a lot basis like all other sales (read more).

Min/Max Values

Set how many Modifiers from your group must be selected (the Min) and how many can be selected (the Max). For this example, we’ll put the minimum at zero (or blank) and the max at 1.

This means the Customer won’t necessarily have to opt-in for the BOGO Coffee deal if they really just want 1 lb of coffee. Also, the maximum number they can get is one on the BOGO offer.

  • NOTE: Minimums and Maximums are NOT enforced on Square at this time. For these circumstances, we would recommend noting the Max/Min quantities on the Modifier Group name for clarity to the staff.

Apply to products

This page allows you to identify which products your Modifier group applies to. Use the Search bar and Filter to isolate the correct products quickly.

Push to integrations

Finally, select the integrations or merchant accounts where this Modifier group should be made available.

At this time, Clover and Square are available for Modifier support.

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